What is Online Reputation?
Your brand is only as good as its reputation. As a small business, it’s crucial that you curate and protect that reputation. It’s how your customers see you, talk about you, and think of you. You don’t have to look very hard to find examples of how bad online reviews and negative social media have affected a company. So keeping a close eye on your online reputation management is absolutely crucial to your company’s success.
Google Your Business
Like, every single day. Online reputation management means keeping your eye on online reviews everywhere. Know what’s being said about you in places like Yelp, YouTube, blogs, and other review sites. And if something unflattering appears, you have the opportunity to do something about it before the situation gets out of hand.